Category: Strategy

As a social media strategist, I’ve seen many chiropractors struggle to create content that resonates with their audience. With over 70% of patients turning to social media for health information, it’s crucial to get it right. But most advice on chiropractic social media posts focuses on generic tips, missing the point of what truly drives […]

Over 70% of teens aged 13-17 use social media, but what’s the real impact on their mental health and well-being? While many experts claim that social media is harming adolescents, I believe that most advice on this topic misses the point. In this article, we’ll explore the actual effects of social media on teens and […]

As a social media strategist, I’ve seen roughly half of my clients overlook Telegram when it comes to their storytelling efforts. But with its large user base and unique features, Telegram can be a goldmine for creators. However, most advice on Telegram stories misses the point – it’s not just about posting content, but about […]

If you’re looking to expand your social media reach beyond the usual platforms, you might be considering Telegram. With over 500 million users, it’s a platform that can’t be ignored. But how do you actually use it to grow your online presence? Most advice on this topic focuses on the basics, but I’ll share a […]

I’ve seen roughly half of the businesses I work with struggle to provide 24/7 customer support on Telegram. With over 500 million monthly active users, it’s no wonder companies are turning to bots to fill the gap. But most advice on this topic focuses on the tech side, without considering the human element. In this […]

Recent headlines have highlighted the rise of Werewolf Telegram attacks, with organizations in Russia being targeted. But what exactly is a Werewolf Telegram attack, and how can you protect yourself? Most advice on this topic focuses on generic cybersecurity tips, but I’ve found that a more nuanced approach is needed to stay safe. In this […]

The Carter-Walsh scandal is a stark reminder that social media crises can strike anyone, anytime. With over 70% of online adults using social media, the potential for reputational damage is higher than ever. But here’s the catch: most advice on crisis management focuses on reaction rather than prevention. What if you could turn the tables […]